Down 11 percent: New guest visits, 2025
The next new patient is harder to find.
Patient Care Coordinators from Latin America for U.S. med spas. Real people who answer every lead by name and bring your patients back.
Every med spa has a reception, a treatment room, and a members’ shelf. Many also pay for ads, and every new patient from them costs real money. What most don’t have is a follow-up desk: one person who calls back every lead you paid for, books visit two, and welcomes quiet patients back. Without one, patients slip away in six moments every owner knows.
Checking patients in and out all day. The phone rings while she’s with someone.
Your licensed team treats and decides. Nobody in here has time for callbacks.
One person who calls back every lead you paid for, books visit two, and keeps every patient’s next step on the calendar.
Memberships and packages renew when someone remembers to call.
An illustration. Your licensed team leads all clinical care. Sources: Zenoti, Growth99 via AmSpa, WellReceived.
Your front desk is with the people in the room. Flip a card to see who picks it up. Illustrative scenarios, not client quotes.
More than 11,000 U.S. med spas compete for the same patients, often on the same ad platforms. The growth that’s left is in the patients who already know you.
CorralData, more than 100 aesthetics and med spa brands (about 500 locations), year over year, published by the American Med Spa Association, August 2026.
The next new patient is harder to find.
Beauty and personal care, 2026.
Google and Microsoft, beauty and personal care, 2026.
AmSpa’s most recent count, 2024.
Sources: CorralData via the American Med Spa Association (first half of 2026, a data vendor’s cohort, not every med spa); Zenoti 2026 Benchmark Report, Medspa Edition (calendar year 2025, medspas on the Zenoti platform); LocaliQ Facebook and search advertising benchmarks, 2026 (Facebook lead ads; Google and Microsoft search ads; beauty and personal care, a broader category than med spas); American Med Spa Association (location count, June 2024, the most recent published).
More than a third of first rebookings get cancelled. After two or more, only 4 in 100 do. Your Patient Care Coordinator books visit two, confirms it the day before, and moves it when life gets in the way, so it stays on the calendar.
of every 100 appointments were cancelled when the patient had rebooked only once.
Zenoti 2026 Benchmark Report, Medspa Edition: medspas on the Zenoti platform, calendar year 2025. An association, not a promise: a Patient Care Coordinator gives visit two an owner. Read the report.
Illustrative calendar: eight sample patients, not real data.
Every moment between visits has a person on it: one Patient Care Coordinator who knows each patient by name. Turn the ring.
Her message lands in one queue, not a personal phone, and goes to the top of your Patient Care Coordinator’s morning list.
One person who owns the relationship between appointments: answers and calls back new inquiries, books consultations, confirms visits, books visit two, and reaches out to patients who went quiet. You choose the mix.
Reconciles memberships, packages, payouts, and vendor bills, and pulls the monthly numbers. All reviewed and approved by you. Learn about our bookkeepers.
For example, 9 a.m. to 1 p.m., your time.
For example, 9 a.m. to 5 p.m., your time.
Weekend hours are optional. Without them, weekend messages go to the top of Monday’s callback list, and we have candidates who are glad to work Saturdays.
A hiring consultant, not a script. If we’re not the right fit, we say so.
A Ducknowl assessment, scored against the work your role needs.
Someone who has done this exact work, one-on-one.
Each with a price attached. You decide. None right? We go again, free.
One invoice, after the work is done. We handle payroll. Not working in the first 30 days? We find the right person.
Size is the wrong question. The signals that say it’s time to hire, starting with leads that wait until Monday.
Read the article →
Own logins, least access, and a clean exit. How to let a remote Patient Care Coordinator into your systems without losing control of them.
Read the article →
A practical map of what to hand off first, and what to keep. Useful before you decide between part time and full time.
Read the article →A med spa Patient Care Coordinator is the person who owns the relationship between appointments. They answer and call back new inquiries, book consultations, confirm visits, book the second visit, follow up on memberships, and reach out to patients who went quiet. Simpalm Staffing places remote Patient Care Coordinators from Latin America who work your U.S. business hours inside your own software.
For many owners, yes. A single location often loses the most to missed calls and slow callbacks, because the front desk is busy with the people in the room. A part-time Patient Care Coordinator, four hours a day, who calls back every inquiry and books visit two is a simple way to start.
Start part time, four hours a day. That covers morning callbacks, confirmations, visit-two rebooking, and your quiet-patient list. Move to full time, eight hours a day, when the volume says so. It’s the same person, so there’s no new hire.
Most clients have their Simpalm Staffing Patient Care Coordinator working about two weeks after the first call. Software access and your scripts are set up in that window.
Start with what slips first: callbacks to new inquiries and booking the second visit. Add confirmations, memberships, and quiet-patient outreach as trust builds.
Yes, if you add evening or weekend hours. Without them, after-hours messages go to the top of your Patient Care Coordinator’s list, and a person calls back at the start of the next shift.
From a real person, during your Patient Care Coordinator’s hours. Messages that arrive after hours are called back at the start of the next shift. You set the response target with us.
Yes. Your Patient Care Coordinator works with their own login in the software you already use, such as Zenoti, Boulevard, Mangomint, Vagaro, AestheticsPro, or PatientNow. We match candidates to the system you run.
No. Your Patient Care Coordinator never gives medical advice or makes clinical decisions. Anything clinical, like a question about a reaction or a medication, goes straight to your provider or licensed team.
Your Patient Care Coordinator routes it to your licensed team right away, following the escalation steps you set, and lets the patient know who will get back to them.
They book visit two on the timeline your provider set, usually the same week as the first visit, and confirm it the day before with an easy way to reschedule. In Zenoti’s 2025 medspa data, appointments rebooked once were cancelled 37% of the time, and guests rebooked two or more times cancelled 4% of the time. That is an association, not a guarantee.
Yes. Your Patient Care Coordinator explains your memberships and packages using the script you approved, follows up on renewals, and keeps members booked.
Yes. Your Patient Care Coordinator keeps a list of patients who have been quiet past the window you set, often 90 days, and reaches out with a warm, personal note in your spa’s voice.
Yes, honestly. Your Patient Care Coordinator asks every patient for feedback, not only the happy ones, routes concerns to your practice manager, and drafts replies for your approval. Rewards for reviews need your own compliance review first.
Many of our Patient Care Coordinators speak English and Spanish. If Spanish matters for your patients, tell us, and we will only introduce candidates whose Spanish we have tested.
That’s your choice. Your Patient Care Coordinator can introduce themselves as part of your front office, using your name, your scripts, and your phone line.
Because choosing a med spa is personal, and a nervous first-time patient wants someone who listens. Your Patient Care Coordinator handles callbacks, rebooking, memberships, and the questions in between, by name and in your spa’s voice. Anything clinical goes to your provider.
Yes. Ad form fills, DMs, and calls land in one queue, and your Patient Care Coordinator calls each one back during their hours and books the consultation.
HIPAA compliance depends on your practice and how access is set up, not on a staffing agreement alone. When your practice needs one, a business associate agreement is signed before any work begins. Your Patient Care Coordinator uses their own login in your systems, gets only the access the work requires, and never uses personal phones or WhatsApp.
No. Your Patient Care Coordinator works only inside your systems: your software, your phone line, and your inbox.
Because your patients call during your business day, and Latin American Patient Care Coordinators work it with you. Many speak English and Spanish, and they bring real warmth to the calls that bring patients back.
Each candidate completes a Ducknowl assessment scored against real Patient Care Coordinator tasks, then a one-on-one interview with someone who has done this work. You meet 2 to 3 finalists and choose.
It depends on hours and experience, and every candidate Simpalm Staffing introduces comes with a price attached before you decide. Many clients start part time, four hours a day. You pay one invoice, after the month’s work is done. See our pricing page for more detail.
A simple first step. We look at one week of your missed calls, your response time to new inquiries, and your patients who never came back for a second visit, in real numbers. If there’s nothing there, we’ll tell you that too.
You’re covered by Simpalm Staffing’s 30-day fit guarantee. If your Patient Care Coordinator isn’t the right match for your patients and your team, we’ll find someone who is.
Give us one week: missed calls, how long new leads wait, patients who never came back. If there’s nothing there, we’ll tell you.
Real numbers, from your own week. Nothing estimated.
Simpalm Staffing provides staffing. We do not provide medical care, medical advice, or legal advice, and our professionals do not make clinical decisions. They work under your direction and review, within the access you grant. You remain responsible for your patients’ care, your privacy and HIPAA obligations, and your marketing and review practices. Patient names, owner scenarios, calendars, and conversations on this page are illustrative. Zenoti, Boulevard, Mangomint, Vagaro, AestheticsPro, and PatientNow are trademarks of their respective owners. Simpalm Staffing is not affiliated with or endorsed by them.